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Business Analytics

Prepare to contribute to strategic decision-making with the knowledge of accessing and interpreting business analytics. The Certificate is worth 12 credit hours toward an undergraduate degree. PLUS students also earn certificate from Tableau, the industry leader in data visualization. The Certificate of Completion requires successful completion of these four courses:

Courses in this certificate include:

This course focuses on statistics used in business analytics, and is designed for students with little or no background in statistics but have a basic familiarity with data and spreadsheets. This course emphasizes project-based learning using Google Sheets and Python to apply basic statistical techniques to data modeling.
  • Bayesian Statistics
  • Confidence Intervals
  • Data Analysis
  • Descriptive Statistics
  • Exploratory Data Analysis
  • Linear Regression
  • Probability
  • Probability Distribution
  • Problem Solving
  • Regression Analysis
This course introduces students to the fundamentals of Business Analytics. It aims to develop an understanding of analytics to develop business intelligence in a business environment. Students will learn project management by identifying business requirements, business processes, and stakeholders. This course emphasizes data management: cleaning, data modeling, forecasting using visualization, analyzing, and communicating data insights to stakeholders.
  • Analytics
  • Business Analytics
  • Business Intelligence
  • Critical Thinking
  • Data Analysis
  • Data Visualization
  • Exploratory Data Analysis
  • Forecasting
  • Spreadsheets
  • Visualization
This course is designed to introduce students to the fundamentals of Structured Query Language (SQL) for the purpose of data management. Students will learn to identify the role and structure of relational databases as they apply to business analytics, apply the SQL in MySQL for data manipulation language (DML), apply the SQL in MySQL for data definition language (DDL), and apply normal forms (1NF, 2NF, & 3NF) for database normalization. Emphasis will be on ensuring data quality as it relates to business intelligence.
  • Data Analysis
  • Data Definition Language
  • Data Manipulation Language
  • Data Normalization
  • Data Quality
  • Database Normalization
  • Database Schema
  • MySQL
  • Relational Databases
  • SQL (Programming Language)
This course is designed to introduce students to the fundamentals of using Tableau Desktop in the context of business and data analytics. Students will learn to demonstrate data visualization in the data analysis process to efficiently wrangle and analyze real-industry data. Exploration of data as it relates to business requirements and business processes will include determining data quality criteria and data modeling techniques through the use of dashboards to create business intelligence.
  • Analytics
  • Business Analytics
  • Business Intelligence
  • Critical Thinking
  • Data Analysis
  • Data Modeling
  • Data Visualization
  • Storytelling
  • Tableau (Business Intelligence Software)
  • Visualization

Recognizing Your Success

Learn how Certificates of Completion can lead to advancement in your company while also earning you credit toward your degree.

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